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From industry trends to product launches, check out our blog for some serious event inspiration.

04/08/2024

The Why Behind the Wow: How Purpose-Driven Experiences Drive Event Engagement

In the world of corporate events, there's a magical moment that separates the memorable from the mundane—the "wow" factor. It's that instant when guests stop in their tracks, eyes widen,
Wipeout | Experience by Interactive Entertainment Group
04/17/2024

Locum Tenens Brings Surf and Strategy to the AAPPR Event in Virginia Beach

In the heart of Virginia Beach, a city synonymous with sun, surf, and the spirit of adventure, the 2024 AAPPR Annual Conference unfolded at the Virginia Beach C…
Hungry Hungry Humans | Experience by Interactive Entertainment Group
04/16/2024

Here’s the Tea: Your Guide to Fall 2024 Campus Events

Looking forward to Fall 2024, the strategy isn’t just to keep up with the evolving campus vibe—it’s about setting the pace. At Interactive Entertainment G…
s by Interactive Entertainment Group, Inc.
04/09/2024

Saddle Up for Success: Integrating the Kentucky Derby into Your Event Strategy

As the thunderous excitement of the Kentucky Derby draws near, it’s a golden opportunity for businesses to infuse this dynamism into their corporate events. The…
Giant Human Claw | Experience by Interactive Entertainment Group
04/09/2024

Next-Gen Engagement: Mastering the Strategy to Connect with Gen Z

In the high-stakes game of engaging Gen Z, it’s not enough to just show up—you’ve got to bring your A-game. This is a crowd that can spot a fake from a mi…
Speed Pitch | Photo Credit: Interactive Entertainment Group
04/08/2024

Major League Fun: Bringing the Ballpark Experience to Your Event

The crack of the bat, the cheer of the crowd, and the thrill of the game—baseball season is here, and it’s time to bring that electrifying ballpark energy t…
Experiential Vending Machine | Experience by Interactive Entertainment Group
04/05/2024

Connect Spring 2024: Innovation in Bloom

In the heart of the buzzing Las Vegas, at the prestigious Venetian, Interactive Entertainment Group turned heads at Connect Spring 2024, not just with their pre…
Hungry Hungry Humans | Experience by Interactive Entertainment Group
04/01/2024

Get Ready. Win. Repeat: How Genesys’ Inspire 2024 Turned Networking into Play

Washington, DC, the backdrop for the Genesys Inspire 2024, buzzed with anticipation for an event that promised to redefine the fusion of technology and human co…
Urban Hoops | Experience by Interactive Entertainment Group
04/01/2024

Rivalries Reimagined: How UNC’s Classic Showdown Turned into a Slam Dunk for Pediatric Rehab

In the heart of the Tar Heel state, where basketball transcends mere sport to become a shared religion, the Rivalry Roundup 4 Pediatric Rehab elevated the stori…
Giant Human Claw | Experience by Interactive Entertainment Group
03/29/2024

The Great Outdoors: The Ultimate Venue for Your Unconventional Campus Event

As the semester draws to a close, students look forward to unwinding and celebrating their achievements. What better way to do this than by hosting an unforgett…
Multiball LED | Experience by Interactive Entertainment Group
03/28/2024

Brewing Up an Interstellar Experience: How Dunkin’ Invaders Stole the Show at PAX East

In the bustling heart of the Boston Convention and Exhibition Center, from March 21 to March 24, 2024, a unique constellation aligned to create an out-of-this-w…
Prize Crane | Experience by Interactive Entertainment Group
03/27/2024

Stitching Style and Spirit: How ROMWE’s Pop-Up at FAMU Became the Ultimate Fashion Connection

Last weekend, Florida A&M University was buzzing with more than the usual student activity. An extraordinary pop-up experience orchestrated by ROMWE, a leading …
Giant Human Claw Machine | Experience by Interactive Entertainment Group
03/26/2024

Breaking Traditions: The Ultimate Guide to an Unconventional Grad Bash for Gen Z

In an era where being unique is celebrated more than ever, the conventional graduation bash playbook feels a bit, well, outdated. It’s time to toss the cap on…
Cash Cube | Experience by Interactive Entertainment Group
03/25/2024

VaynerMedia’s Creative Play: Powering Fanatics Sportsbook’s Fan Experience

In the heart of the bustling city on the 14th, Fanatics Sportsbook transformed Five Iron Golf into an electrifying epicenter of sports celebration, far surpassi…
Giant Operation | Experience by Interactive Entertainment Group
03/22/2024

3M’s Playful Blend of Nostalgia and Education at AORN Expo 2024

At the AORN Global Surgical Conference & Expo 2024, hosted in Nashville’s Music City Center, attendees were treated to an exceptional showcase of industry innov…
Automated Popcorn Vending Machine | Experience by Interactive Entertainment Group
03/22/2024

A POP of Genius: How Interlace Health is Changing the Healthcare Game

Interlace Health, a trailblazer in providing scalable and cost-effective e-form and e-signature solutions for healthcare, ingeniously tied their “People Over Pa…
Experiential Vending Machine | Experience by Interactive Entertainment Group
03/20/2024

Bazaarvoice’s Winning Strategy at Shoptalk 2024

At Shoptalk 2024, amidst the buzz of retail’s brightest innovations, Bazaarvoice stood out with a display that was as engaging as it was insightful. Known for t…
Wipe Out | Experience by Interactive Entertainment Group
03/20/2024

Dive Into Spring Fest: The Ultimate Plunge into Fun

As we shake off the winter chills and the first blooms of spring begin to peek through, the anticipation for Spring Fest grows. Now, if you’re reading this, cha…
Giant Mini Golf Course | Photo Credit: Interactive Entertainment Group
03/12/2024

Swing Into Spring With 5 Outdoor Corporate Event Ideas

Spring is nearly here, and what better way to swing into the season than with an outdoor event? As the weather gets warmer and the days get longer, your team wi…
Zap-a-Mole | Experience by Interactive Entertainment Group
03/12/2024

Connecting Through Play: Kuehne+Nagel’s Brand Story Comes Alive at TPM 24

In the ever-evolving world of transportation and logistics, industry professionals annually convene at the Trans-Pacific Maritime (TPM) Conference, the premier …
Batting Cage | Experience by Interactive Entertainment Group
03/12/2024

Batter Up for Brilliance: Kapture Vision’s Grand Slam with Dentive’s Event

In the corporate world, the arrival of spring is more than just a change in the weather; it’s an opportunity for rejuvenation, to breathe new life into partners…
Flash Floor | Experience by Interactive Entertainment Group
03/12/2024

6 NEW Tech-Inspired Experiences Dominating 2024

Discover the 5 tech-inspired experiences set to redefine corporate events in 2024, blending innovation with engagement to elevate brand interactions. From inter…
Zap-a-Mole | Experience by Interactive Entertainment Group
03/12/2024

Bespoke Brilliance: 6 Custom Experiences from 2024 that Captivate and Connect

In the ever-evolving landscape of corporate events and brand activations, 2024 has seen an unprecedented rise in the demand for custom experiences. These tailor…
Augmented Reality Climbing Wall | Experience by Interactive Entertainment Group
03/11/2024

Scaling New Heights: Energizing Rutgers University’s MARK Conference

February 24, 2024, was not just another day at Rutgers University. It was the day the MARK Conference transformed the Livingston Student Center into a crucible …
Soundproof Listening Booth | Experience by Interactive Entertainment Group
03/11/2024

Caterpillar at DistribuTECH: Bridging the Gap in the Energy Transition Journey

In the bustling heart of the Orange County Convention Center, during the highly anticipated DistribuTECH 2024 (February 26-29), one booth stood out from the res…